Verizon charges a fee to consumers when they purchase or upgrade to a new device on an existing line. In order to incentivize customers to not come into the store for upgrades and purchases, Verizon is lowering its activation fee from $30 to $20 if you upgrade or purchase from Verizon's website or the My Verizon app. On the flip side, if you'd rather go in the store and speak to a Verizon rep in person, Verizon is actually raising the activation price for that. The carrier refers to this as its "full-service experience" which denotes a higher activation fee of $40. These new...
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